Strategic Planning Made Easy: A Blueprint for Success
by Tara Covell
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As a small business owner, are you constantly juggling multiple tasks, leaving little time for strategic planning? You're not alone. Many CEOs and business owners find the process daunting, demanding, and time-consuming.
What if we told you there's an easy way to make strategic planning more approachable for you and your team? Introducing the "strategy planning day" – a dedicated time to step away from the 'daily grind' and tap into your creativity to develop fresh, innovative ideas.
By adopting the right approach, you can streamline the strategic planning process and guide your business towards success. Here's a breakdown of strategic planning into manageable steps to help you achieve your business objectives.
A skilled facilitator
David Roberts, TAB Facilitator in North-East Wales, with his board members
While it may be tempting for the CEO or MD to lead the strategy discussion, an objective third party with facilitation skills can ensure a productive and open dialogue.
A skilled facilitator with no vested interest in the outcome can encourage everyone to share their thoughts openly and contribute to the discussion.
This approach helps generate fresh ideas, identify potential roadblocks, and develop a solid action plan for your business's growth and success.
Outside-the-box thinking
James Ross, TAB Facilitator in Nort Chilterns, with his board members
Set aside dedicated time for brainstorming. This bit should have no prescribed limits, and team members should be encouraged to share even their most unconventional solutions for persistent business problems.
By fostering an environment of creativity and openness, your team can generate innovative ideas that can lead to practical resolutions for your business challenges.
Set boundaries
Elliot Rich, TAB Facilitator in York, with his board members
While it's important to encourage free-ranging discussion during the strategic planning day, introducing some limitations into the conversation can help overcome commonly held misperceptions.
By setting constraints, you can provide a common point of reference for your team when identifying strategies to eliminate or overcome hurdles.
This approach helps ensure everyone is on the same page and can work together to develop practical solutions that align with your business objectives.
SWOT analysis
By analysing your company's strengths, weaknesses, opportunities, and threats, you can better understand your position in the market. This analysis sets the foundation for future strategy sessions and frames a broader discussion of your business's goals and objectives.
A comprehensive SWOT analysis helps you identify potential roadblocks and opportunities, leading to more informed decision-making and an effective action plan.
A list of action steps
Creating a list of tangible actions to take back to the office during your strategy planning day is important.
Assigning a timeline for completion to each action ensures that everyone involved is held accountable, and you can monitor progress efficiently.
By setting these clear deadlines, you can maintain momentum and ensure that the ideas generated during the strategic planning day are translated into action, driving your business forward.
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Don't let the thought of strategic planning overwhelm you. By incorporating these key elements into your strategy planning day, you can make the most of your time and resources and set your business on the path to success.
The Alternative Board offers practical advice and support from experienced facilitators and peer boards, so feel free to get in touch.
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