The Alternative Board York
TAB York has been helping business owners and helping them help each other for over 10 years.
Expert business advice through advisory boards and business coaching
Better work-life balance for York business owners
TAB works with over 100+ businesses in Yorkshire
Over 400 UK businesses and thousands more in over 20 countries are part of The Alternative Board globally
If this sounds interesting, or you’re looking for local business coaching and advisory services, why not call Elliot or Natalie?
Start your TAB Journey
Fill out your details below and we'll be in touch to arrange an introductory call.
Your York facilitators
Get in touch with Elliot
With a background in international business at world leading companies, Elliot is a seasoned Sales & Marketing Director with 25 years’ experience.
He spent 17 years on the Board of James Heal (the world leader in the design and manufacture of laboratory testing for the textile and automotive industry). Before that, he completed management training at United Biscuits, McVities, where he attained his Human Resource professional qualification (IPD).
Elliot has extensive export experience throughout Asia, the Indian subcontinent and EMEA markets. During that time, he managed the global distributor network to grow markets locally through exclusive partners. Consequently, Elliot has combined entrepreneurial drive with business-management skills to drive gains in revenue, market share, and profit performance. In 2012, Elliot played a significant role in winning the Queen’s Award for Enterprise in International Trade.
With extensive Board Level experience at an successful family SME, Elliot communicates a clear, strategic vision which translates into effective sales and marketing solutions. He has very strong values and places a high emphasis on customer satisfaction, whilst cultivating excellent relationships with new prospects.
A seasoned sales and marketing professional, Elliot has travelled extensively worldwide, and project-managed a major re-brand of a 140-year-old business. He played a significant role in the acquisition of James Heal to American Private Equity House. Additionally, he provided consultancy and coaching to local SME businesses to enable them to develop their growth aspirations.
People development is high on Elliot’s agenda with his clients. From support with their recruitment process, and team productivity with DiSC Profiling, Elliot helps his clients creates winning teams. Above all, Elliot facilitates business owners in developing a structure and culture that ensures they see great results through their business vision.
Get in touch with Elliot
As co-owner of The Alternative Board® (TAB) York, we currently support over 30 forward-thinking businesses to grow, overcome challenges and seize new opportunities. Operating 5 peer advisory boards and 1:1 business coaching sessions; we continue to expand.
With over 25 years’ experience in Marketing, as Senior Lead & Board Level; Hallmark Cards, Boost Drinks and BMW, creating a blend of corporate and privately run business understanding. Working amongst strong teams to deliver strategic direction, leading marketing strategies, as well as being instrumental in creating structure for growth, scalability and organisational change. I have a strong ethos in recruiting the right people, developing teams and ensuring the right personal development to retain the best talent.
Now as an executive coach and advisor, I offer practical business advice and a confidential sounding board enabling business leaders to learn and grow, regardless of where they are in their own journey. I am passionate about driving simple, logical and effective results to help move business forward.
The TAB model, allows business leaders of non-competing companies to meet as a board of up to 6 members for 4 hours a month, in a confidential setting.
So, what do the leaders of a manufacturing business, a software company, a PR Agency and solicitors have in common? The insight, experience and wisdom to help each other with their company and personal visions.
Our aim is expand peoples thinking beyond their own industry providing new perspectives and inspire new ways of dealing with challenges. This provides impartial advice because they are not a stakeholder in your business, however really welcome the accountability it drives. Members gain perspective in making better decisions, harnessing knowledge and working on their own business, not just in it. Not theories, just practical, real-world, invaluable hands-on experience.
Each month, I also meet with each business leader individually for a coaching session focussed on their business and personal goals, whilst working and providing access to TAB's business tools designed specifically to help SMEs.
Discover the benefits of advice from others like you
Start with you
Focus on what you want in life and how your business can help get you there.
Increase profitability
Be held accountable to meet your business targets.
Improve decisions
Take control of your decisions through peer support and proven planning tools
Make better time choices
Spend your time well by utilising the experience of others.
Become a better leader
Motivate your people with the guidance of peers and an expert coach.
Plan a successful exit
Get the best result for you with tailored, hands-on support.
Start your TAB Journey
Fill out your details below and we'll be in touch to arrange an introductory call.
Our members are stronger together
Member successes and celebrations
Team TAB (York)
Azets Charity Golf Day
Team TAB (York)
Azets Charity Golf Day
The TAB York Effect
PPS Ltd
The TAB York Effect
PPS Ltd
Explore how TAB York fueled PPS Ltd's astounding growth, turning it from a local family business into a market leader with tripled revenue and a team of 57.
Team Building
Team Building
It was a wonderful opportunity to explore the beautiful grounds around Castle Howard Estate Ltd and a well-deserved lunch at The Crown & Cushion Pub in Welburn.
We were joined by new members and those who have benefited from years of support and guidance in TAB and hopefully many more! Great conversations all around!
TAB York Board
TAB York Board
Celebrating 1 year on a TAB Board for York business owners who have demonstrated fantastic commitment towards their personal journey.
Team Building
Team Building
Taking time out of the office for a group of TAB York members to think about their challenges and opportunities in the beautiful surroundings of the Yorkshire countryside.
TAB York Board
TAB York Board
Celebrating 1 year on a TAB Board for York business owners who have demonstrated fantastic commitment towards their personal journey.
Simon Hudson
Soapy Group
Simon Hudson
Soapy Group
Huge congratulations to Simon, MD of Soapy Group in York for achieving his Champagne Moment.
Richard Metcalfe
Rogerthorpe Manor Hotel
Start your TAB journey
Get in touch with Elliot or Natalie.
They will contact you to arrange an introductory meeting.
During which, you’ll chat about whether TAB is right for you and your business.
Attend your first TAB board meeting and experience the power of peer support.
There’s no obligation, only an opportunity to find out more.
Start your TAB Journey
Fill out your details below and we'll be in touch to arrange an introductory call.
Media Coverage
Published in The York Press on 29th July 2020
Published in The Yorkshire Post on 1st June 2020
Introducing the York-Based Alternative Board Advisor: Empowering Businesses to Bounce Back Post-Lockdown
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