Research and Understand Your Market
Take the time to do market research and really listen closely to your ideal client’s needs. Get really in tune with them to know where they’re at right now: That is different to where you would like them to be. Take this information and use it to create a worthwhile solution for them to be able to get easier yes’s in their business.
Put in The Hard Work
Starting a business or new project is exponentially harder than any other job. Successful entrepreneurs need to operate well across a variety of functions: sales, marketing, finance, operations, HR, etc. On top of that, creating an enterprise, a new division or aspect of the business from scratch requires creativity, persistence and continuous learning. It won’t come easily!
Mold the Life You Want for Yourself
You are the designer of your life. If there are parts of your life that do not fit well, you can make adjustments. Think of your life and career as clay on a potter’s wheel and you as the potter. Get a picture in your mind of what the masterpiece looks like and keep shaping toward that picture. Create your personal as well as business Vision.
Really Listen to Your Clients
Truly listen and empathize with your clients. Everyone is so interested in getting their own personal message across, that no one pauses for a moment to actually listen and hear the root of the problem or pain. Believe in listening 80% of the time, clarifying 10% of the time, and responding wholeheartedly and intentionally, is the remaining 10% of the time.
Learn with A Team
Most leaders settle for learning by themselves. They read a book or attend a conference by themselves. Good leaders learn with the help of a mentor. A coach can come alongside a leader and help the leader see things from a different perspective. The best leaders learn with a team. An old proverb teaches that where there are many advisors, there is much success.
Focus on What Makes You Thrive
Be unapologetic and relentless with what makes you thrive. Many times, we are influenced from the outside world, and cloud our own desires for the sake of those around us. The sooner you are able to grasp this nugget, the sooner it will drastically change your world.
Play the Long Game
It’s easy to get caught up in the day-to-day challenges of running a business, but you MUST carve out time at least once a week to take stock of what you’re doing for the long-term health of your business. That includes marketing, training, employee development, community engagement and capital development. Sound investments today will pay dividends in the future. Carve out a little time for yourself as well!
Focus on the Rewards
Do not hesitate to go for it when considering starting a new business venture, despite the fear it may not work out. You need to adopt the mindset that the whole journey is a big experiment and that “failure” is not an option, because ultimately it is learning and growth that we will get. Focusing on the rewards instead of the fear is a genuine key to success.
Network with Experienced Execs
Take any opportunity to network and learn from more experienced executives, as well as to be mentored and coached by some of them. Further, exposure to specific meetings, boardroom discussion, and strategic planning would be ultimately beneficial.
By Jo Glass – Manchester West