Research has shown that entrepreneurship can be a lonely journey. It is, however, mostly ignored and rarely discussed. Unsurprisingly, perhaps, the Gallup Wellbeing Index reports higher levels of stress in business owners than amongst other workers. Very often there is no time to create new social relationships to share the joys of success as well as the burdens of sole responsibility for the success and failure of a business.
Here are four things that can help combat loneliness:
- Grow and nurture an online community of like-minded individuals. Social Media is not just for selling or marketing. Instead, deploy it to connect with other like-minded individuals through Facebook groups and communities, Instagram hashtags, and twitter lists.
- Go out and network, and make real-world human connections. It is very crucial as solo entrepreneurs to also form real-world connections, even if it is just a quick catch-up over a cup of coffee. Networking events are very useful not just to create business links and connections, but also to get the sense of community and find a support network.
- Celebrate achievements as much as focus on the to-do lists. Often there is a tendency, especially in the early stages of growing a business, to focus on the long list of things to do.
- Find an accountability partner. The one thing that many solo entrepreneurs have reported missing the most is having the accountability of working in an office or corporate team, and the way it can motivate and drive them forward.
Here at TAB, we believe that a community of heads is better than one, and that you don’t have to be alone as you run your business.